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Write a check and automatically give!
Magically Send “Caring Pennies” to Your Favorite Cause
Just fill out the Taking Care of Others form, and EPC will ask your bank to elevate your existing checking account to a “caring account” without the need to open a new checking account.
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One Rounding Transaction
PowerPennies Checking will allow you to enjoy yourself knowing that a check you write for $179.54 will create 46 extra pennies going to your personal cause.
In a typical month, the average customer writes 15 to 20 checks. Fifty to sixty percent of the checks will have pennies. Therefore, the PowerPennies Checking invention will round up 9-11 checks and send $4.50 to $5.50 per month to the nonprofit you select. See an average monthly PowerPennies Check Statement.
Impact of Mere Pennies
It is important to note here, that with the advent of the PowerPennies Checking, potentially millions of US. consumers can “feel the caring power of giving ” every time they write a check. As result, thousands of nonprofits will receive needed funds and banks will be offering a win-win, consumer sensitive, and high road marketing invention -- at no cost to the bank.
Nonprofit Information
Go to: Nonprofit for details on how a nonprofit can enroll their supporters in PowerPennies Checking.
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Customer Motivation
In response to the logical question, “Why would customers add the system to their checking account?”
The answer lies in the fact that Americans are the most charitable people on earth. Each year 90% of us make donations to charitable organizations.
In light of our propensity to be charitable, it is expected that a significant percentage of consumers would select the convenience and opportunity provided by the PowerPennies Checking invention to effortlessly send pennies to their favorite nonprofits -- health organizations, children’s groups, PTA’s, alumni associations, churches, synagogues, volunteer fire/rescue squad departments,
and other local/national/international nonprofits.
Benefits for Passionate Customers
The system provides individuals with:
- The ability to marshal their pennies together and be assured that the money will get to their favorite nonprofit(s).
- The opportunity to enjoy their spending even more, knowing that they are also taking care of those less fortunate.
- The option of auditing their contributions on the Internet, while receiving community news and information from their selected nonprofit(s).
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Benefits for Banks
As to the question, “Why should banks license PowerPennies Checking and offer the system to their customers?”
The answers are:
- Patented Customer Acquisition & Retention Tool -
With banks across the country looking to grow their retail business, PowerPennies Checking offers proactive banks the opportunity to attract and maintain passionate customers.
- Only 50% of the US. Checking Accounts Will Be Eligible for Licensing - Every Penny Counts plans on licensing 50% of the banks that offer checking accounts with the rights to use its patented checking program. EPC will license banks as Service Providers in the EPC Network on a first come basis.
- Every Checking Account Can Become A PowerPennies Checking Account - Once licensed, banks will have the proprietary right to empower every existing and new checking account customer with a direct connection to their personal causes. All of the power and passion involved in the PowerPennies system can be harnessed and distributed, without the need for a bank to physically co-brand a new checking account or sharing in the revenue produced by the account with an affinity group.
- Why Not Do It? - Other than the initial licensing cost and a one time software set up cost, issuers who license the PowerPennies Checking system do not have any other ongoing cost. Why? Because the customer makes the cash contribution, not the bank.
- Turn Key Marketing & Operation - As part of its services to licensees, EPC will enroll thousands of nonprofits and millions of supporters in PowerPennies Checking. As repeated studies have demonstrated, US. consumers are very charitable and after price and quality, a vendor's social practices often determine if a customer will stay or switch services. For example, 66% of shoppers would switch brands and 62% would switch to retailers who offer programs that will support their social causes. (Cone/Roper study)
- Public Relations - The system also has the power to soften the often-held public opinion that the “bank industry” only cares about collecting checking account and overdraft fees. When a banks offer the PowerPennies Checking program, they will be sponsoring pure, passionate giving, as well as having the opportunity to earn substantial incremental revenue from attracting new customers from other banks who will not be licensed to offer PowerPennies Checking.
- License Additional EPC Products - Licensees of PowerPennies Checking will also have the opportunity to license additional EPC products.
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