Every Penny Counts, Inc.

Provides banks, processors, merchants and nonprofits – with patented technology – to grow and maintain passionate customers!

 
 

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Bank Rounder

History of the EPC Bank Rounder - On December 23, 1993, Dr. Bertram V. Burke (co-founder of Every Penny Counts, Inc. - EPC) filed his first Rounder invention for checking/debit/credit card accounts with the United States Patent and Trademark Office (USPTO).

The Every Penny Counts (EPC) Bank Rounder program allows customers to round their debit card transactions to the next dollar and have the saved funds go to a savings account. As an alternative, the EPC Rounder program also allows customers to add $1 their debit card account entries.

Benefits for Banks Licensing the EPC Rounder!

Once your bank signs up for the Every Penny Counts (EPC) program….your customers will jump at the chance to Round up their debit and/or credit card transactions for savings and/or investing.
                                                           
When Your Institution Offers the EPC Rounder.....You Will Gain:

  • Substantially increase your debit card interchange fees


  • More new accounts & new customers


  • Higher customer satisfaction and retention


  • Greater product differentiation


  • Unique cross selling tool


  • Top-of-wallet positioning for your card


  • Rights to other EPC patented products

Your Customers Will Enjoy:

  • Automatic convenience, satisfaction & ease


  • Simplicity of a onetime, lifetime savings decision


Here’s How it Works:

1. Customer establishes an EPC Rounder account with your financial institution & opens up a savings and/or a money market account.

2. Customer instructs their bank to round up to the next dollar or to add a dollar amount per account entry.
 
3. Customer makes a purchase using your bank’s debit card.

4. Debit card data (transaction amount(s) or number of account entries) is received by your bank. The transaction amount plus the customer’s rounder / entry amount is debited against the customer’s checking account.

Licensed Banks Receive:

  • The rights to offer rounding of debit card transactions per Patent # 7,571,849.


  • The rights to use the trademark “Every Penny Counts”.

  • Use of the Rounder Profit Model.


  • Very Important. A “Grandfather Clause” that protects your rights to continue the Every Penny Counts program, in the event that a competing bank(s) buys “exclusive” rights to market the program regionally or nationally.

For Licensed Banks and Banks currently rounding up check transactions:

      Please call Bert Burke at 941-377-0160.

Every Penny Counts is the only Bank Rounder program operating with a valid patent!

Important Note: Some banks are hesitant to license with EPC because they fear that Bank of America will sue them and stop them from offering the EPC Rounder program. The fact is Bank of America cannot sue them because they do not have a patent. The U.S. Patent Office has denied their patent application in view of the Burke patent. (Bertram Burke, Ph.D., EPC co-founder) As a result, Bank of America has withdrawn their patent application. B of A has NO patent, only EPC.

Licensing Fees

1) Initial Enrollment Fee

            $3,000 for banks with 1 - 49 branches
            $5,000 for banks with 50 - 99 branches
            $8,000 for banks with 100 - 149 branches
            $10,000 for banks with 200 or more branches

2) Monthly Licensing Fee

            $1.00 - per enrolled checking account

            For more information, please click on the following:

            Bank Rounder Profit Model
            Bank Rounder Q & A's
            Bank Rounder License Agreement
                         
Contact:

Bertram Burke, Ph.D., Co-Founder
914-377-0160
bvburke@everypennycounts.com