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An Innovative Way to Save!
Create A CreditCard EPC Rounder Club
If you are one of the 60% cardholders who pay off your card balance every month, the CreditCard EPC Rounder Club could become a a convenient, painless, and self enforced way to short term or long term EPC Rounder.
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How Does It Work
When a credit card also becomes a saving/investing card, the cardholder’s charges are magically “rounded up” at the back end by $1.00, $3.00, $5.00, or more, and the excess amount is sent to a sweep or surplus account for future spending as in a Christmas/Holiday Club or mutual fund, etc. See CreditCard EPC Rounder Club Statement.
For example, when a customer charges $85.14 and they previously have set up a $5.00 rounder amount, the final debit against their credit balance will be for $90.00. In this example the rounder amount or excess funds going to their savings/ investment club account would be $4.86. Click here to see an example of a monthly statement.
(Note: Funds will not arrive in the savings or investment account until the cardholder pays off their monthly payment plus the monthly rounded amount.)
Once the funds are collected by the card issuer -- they will be apportioned according to the cardholder’s instructions, i.e. into a bank/card issuer sponsored savings program, a stored value or gift card, mutual funds, annuities, insurance products, etc.
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Customer Motivation
In response to the logical questions, “Why will customers (who pay off their balance every month) add this feature to their credit card charges?” and “Why would customers who do not pay off their card each month (revolvers) send funds to a savings/investment club and pay interest on the money?”
The answer lies in the fact that most of us “need to save for a rainy day”. However, in opposition to the “need for self-discipline” lies hedonism and procrastination, which obviously leads “to living beyond one’s means”.
In order to accomplish the saving habit, customers need every tool possible. When a consumer adds the CreditCard EPC Rounder Club enhancement to their credit card account, they will have made an excellent, one-time decision that will enlist EPC’s U.S. patented technology in helping them to automatically save for the proverbial “rainy day”!
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Benefits for Banks/Card Issuers
As to the question, “Why should banks/credit card issuers license CreditCard EPC Rounder Club and offer the system to their customers?” The answers are:
- Patented Customer Acquisition & Retention Tool -
With banks across the country looking to grow their retail business, CreditCard EPC Rounder Club offers proactive banks/card issuers the opportunity to attract and maintain customers who are looking for something beyond plain vanilla.
- Only 50% of the U.S. Cards Will Be Eligible for Licensing - Every Penny Counts plans on licensing 50% (or approximately 278 MM cards) with the rights to use its patented program. EPC will license card issuing financial institutions as Service Providers within the EPC Network on a first come basis.
- Every Card Can Become A EPC Rounder Club Card - Once licensed, card issuers will have proprietary rights to empower every existing and new cardholder with a direct connection to their need to EPC Rounder. All of the power and passion involved in the EPC Rounder system can be harnessed and distributed, without the need of card issuer physically issuing a new card.
- A New Profit Center - Licensees that offer the CreditCard EPC Rounder program will earn new revenues from float fees, increased interchange fees, monthly service fees, commissions from the sale of financial service products, etc.
- Turn Key Marketing & Operation - As part of its services to licensees, EPC will refer millions of new customers to the card issuers that license the CreditCard EPC Rounder program.
- License Additional EPC Patented Products - Licensees of the EPC Rounder program will also have the opportunity to license additional EPC patented products.
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